“Own your micro-niche,” Tonya McKenzie, PR and personal branding expert at Sand & Shores, said. “Women who niche down see 3X more engagement on LinkedIn. Be specific — don’t just be a ...

Sound overwhelming? Not to worry. Almost all of them can be accomplished through LinkedIn. If you are going to choose only one personal branding tool to invest time in, choose LinkedIn.

When creating and promoting your personal brand, it’s all about getting noticed. LinkedIn Publisher, LinkedIn’s blogging platform, is one excellent way to build your personal brand.

However, there’s more to LinkedIn than simply joining and connecting with a few associates. If you want to grow your network and brand yourself, you have to know the right techniques. Let’s look at ...

This past week, I was fortunate enough to sit down with someone who just might know how to develop your personal brand on LinkedIn better than anybody: Tai Tran. Tran is a marketer, thought leader ...

the crying CEO on LinkedIn). Personal branding no longer aligns with the future of work. It kills any attempt at engaging with truth, forcing pretension and entitlement that freezes out those who ...

In the present job market, many job seekers are discouraged knowing they’re competing against hundreds (if not thousands) of ...

building your personal brand is a must-do. One way to do that is to create a robust personal LinkedIn profile. LinkedIn is just as much of a search engine as it is a social media platform ...

Once you’ve laid the groundwork for your personal brand, it’s time to update your digital footprint accordingly. Make sure your social media profiles on platforms like LinkedIn and your ...