PepsiCo, Inc. (NASDAQ:PEP), a global leader in the food and beverage industry with a market capitalization of $206.5 billion, finds itself navigating a complex market landscape as it enters 2025.

PepsiCo reported a 4% growth in its global snacks business in Q2 2025, driven by strong performance in markets like India.

Pepsi-Cola’s U.S. market share peaked in the 1980s, when Pepsi ads featured edgy stars like Madonna and David Bowie, and the company signed a then-record $5 million sponsorship deal with Michael ...

Pepsi never pumped a lot of marketing money into the effort: it ran two TV commercials and spent $9.7 million on national TV ads between September and June, a fraction of the outlays by Coca-Cola ...

— -- The 40-year old Pepsi Challenge is back with a vengeance and pulling out all stops when it comes to social media. This time, a year-long marketing campaign will feature celebrities in ...

PepsiCo's (PEP) second quarter earnings beat expectations. The company also maintained its full-year outlook, supported by ...

PepsiCo: The Market Is Overreacting To The Company's Q1 Earnings, A Sell. Apr. 27, 2023 2:09 AM ET PepsiCo, Inc. ... The company continues to deal with rising prices and forex challenges, ...

Pepsi is leveraging social in a new pop-culture oriented-version of the Pepsi Challenge to make a broader push across the global marketplace. The campaign, #PepsiChallenge, encourages consumers to ...

When it comes to selling soda in North America, PepsiCo is accustomed to the role of challenger. Year after year, it chases Coca-Cola and the Atlanta-based company’s market-share lead.

A new book, The Real Pepsi Challenge, looks at how the cola company sought brand loyalty among African Americans in the 1940s. Hear from the man who led Pepsi's marketing team.

Pepsi is leveraging social in a new pop-culture oriented-version of the Pepsi Challenge to make a broader push across the global marketplace. The campaign, #PepsiChallenge, encourages consumers to ...