The first-of-its-kind study highlights several risks associated with these overly complex regimens, including skin irritation, Sun sensitivity, and allergic reactions.

An investigation by Northwestern Medicine in the US found that the skin care industry is increasingly marketing to young people via TikTok, with a product mix that carries a high risk of skin irritati

Teens are diving into intense skincare routines inspired by TikTok, often slathering on six or more products daily, sometimes over ten in just minutes, chasing beauty ideals that favor lighter, flawless skin.