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Sydney Sweeney’s American Eagle ad proves Gen Z is done with Americana
Sydney Sweeney’s latest campaign for American Eagle looks, on the surface, like a textbook win. The imagery is rich with sun-faded nostalgia, vintage muscle cars, classic denim, and a warm palette. It’s Americana with a high-gloss finish,
Jean-ius Marketing or Not: Did American Eagle Score With Its Sydney Sweeney Campaign?
American Eagle’s Sydney Sweeney campaign didn’t just add $200 million to the company’s market cap overnight. It reminded us that everything and nothing has changed about marketing. It turns out sex still sells. It always has and apparently always will. Nothing fancy about this strategy. That’s the lesson–or is it?
Stephen Colbert says the online uproar over Sydney Sweeney's American Eagle campaign "might be a bit of an overreaction"...
Some internet users have also accused AE of ripping off a 1980s Calvin Klein ad campaign starring supermodel Brooke Shields, ...
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Did American Eagle apologize over Sydney Sweeney ad? Viral post explored as Beyonce Levi ad dragged into controversyAmidst the controversy surrounding Sydney Sweeney's American Eagle ad, some netizens have slammed Beyonce's Levi ad as well.
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