NASCAR fans have seen the sport's demographic shift in viewership on Amazon Prime Video as a 'big win' despite losing its older watchers in double digits.

NASCAR’s viewership demographics have shifted since the Charlotte race following the broadcast transition from Fox to Prime Video.

Prime Video has the exclusive rights to stream five NASCAR Cup Series races this season , starting with the Coca-Cola 600 on ...

Join Jeff Gordon in "American Thunder," the thrilling NASCAR documentary on Prime Video, capturing his Le Mans journey and ...

The top stock car series caps off an exciting weekend of racing in the Irish Hills, as the NASCAR Cup Series gets set to host ...

We're two weeks into NASCAR on Prime Video, with three weeks left on a five-race package that's part of a new seven-year TV ...

Amazon’s first Cup race drew a peak of 2.92 million viewers, more than any NASCAR cable race in the last three years.

The NASCAR Cup Series comes to Michigan International Speedway this Sunday as they host the 2025 Firekeepers Casino 400.

NASCAR fans have had various reactions to the newly revealed viewership numbers for the Cup Series race at Michigan International Speedway. The race received 1.

The top drivers in the NASCAR Cup Series head to the Music City for an exciting race under the lights in this year’s Cracker ...