The lack of a Siri upgrade at WWDC 2025 creates a potential "intelligence gap" with competitors and puts pressure on Apple's future AI strategy.

Apple’s WWDC keynote highlighted the company’s ambitious strides in AI. This year, the company toned down its emphasis on Apple Intelligence and concentrated on updates to its operating systems, services,

Apple's Siri AI overhaul has reportedly been delayed to spring 2026. New features promise smarter responses, app control, and on-screen awareness.

Apple originally planned to release the upgraded Siri in the fall alongside the iPhone 16 lineup, Bloomberg says. In reality, Apple’s initial Apple Intelligence features – which, for Siri, only included a new design – didn’t launch until more than a month after those phones came out.

Apple might not release its Apple Intelligence update to Siri until Spring 2026, nearly two years after it first announced the more capable version of its voice assistant.