Australian tourism officials are banking on Kylie Minogue to convince British tourists to take a break from all the political drama at home and take in the sights Australia has to offer. The ...

Tourism Western Australia has unveiled the next iteration of its “Walking On A Dream” campaign, part of a push to grow annual ...

The midst of lockdowns and border closures may not seem like the most logical time to launch a tourism campaign. But Tourism Australia’s new ad isn’t about going on vacation – it’s about getting ...

Tourism Australia should be cashing in on the claims young people are making on social media about being here.

The Australia effect also includes shortening words unnecessarily, and adding an 'o' to the end of everything.

MALLACOOTA, AUSTRALIA - JANUARY 02: DELWP ( The Department of Environment, Land, Water and Planning ) and CFA ( Country Fire Authority ) Crews monitor fires and begin back burns between the towns of ...

DDB continues it role as the tourism organisation's creative agency. The campaign is set to progressively reveal itself in three stages, namely ‘invite, inspire and engage’. The ‘Nothing like ...

Things are looking pretty grim for Australian tourism pulls like the Great Barrier Reef, according to a new report. Credit: REINHARD DIRSCHER/ullstein bild via Getty Images Want to visit a pristine ...

Australia has highlighted the power of sport tourism as integral to its tourism industry, led by events such as the Formula 1 Grand Prix. BTN takes a closer look at how the nation is harnessing sport ...

Tourism Australia is championing a new cause for its vast portfolio of product: Indigenous tourism. And while the concept and even the practice is not new, the program is. Tourism Australia’s ...