When behavior patterns are reviewed carefully, marketing becomes less about personal preference and more about ...

U.S. mobile behavior is becoming harder to track—and even harder to predict. New Q1 2026 data from RealityMine® shows that while consumer attention remains heavily concentrated within a handful of ...

Cub Guide, founded by Jason McClanathan, launches with the aim of tracking behavioral & academic patterns in schools, and ...

How can companies get a picture of what their customers want without relying solely on in-person or remote focus groups? The focus group traces its origins back to the mid-1940s. Its death has been ...

Health plans have been pouring resources into data analytics for years. They’ve mapped chronic disease trends, pored over prescription data, and chased cost-savings across every corner of the ...