Microsoft to introduce ads in Bing chat, transforming the ad-free platform and offering new opportunities for publishers.

Ads are coming for the Bing AI chatbot, as they come for all Microsoft products The quantity of ads in Windows and Edge is bad, but their quality is worse.

Microsoft's implementation of ads on its chatbot has shocked many since it occurred only a month after Bing Chat's initial release, and the chatbot is still only available in limited preview.

So far, the ads that show up for users come in the form of a linked citation, along with additional links in a "Learn More" section below Bing's response to their query. In the future, Microsoft ...

Microsoft has started discussing with ad agencies how it plans to make money from its revamped Bing search engine powered by generative artificial intelligence as the tech company seeks to battle ...