There are numerous problems with blogger outreach programs and reaching out to bloggers blindly to cover your brand or new campaign. Finding them on a blogger database often yields inaccurate data.

Blogger outreach is an effective way to grow your business and brand visibility. It’s not smart to depend only on your social media followers to share your great content. To boost the reach of your ...

To companies unfamiliar with the blogging landscape, bloggers may seem completely unreachable. There's no shortage of examples of companies and organizations that have made bad impressions on bloggers ...

Blogger outreach is a common practice in the SEO landscape that is commonly used to acquire high quality links or to get some coverage on top media outlets (e.g. Huffington Post). When done right, ...

Is your blogger outreach getting no response? We look at the top reasons why bloggers and influencers may be ignoring your outreach emails. Picture the scene – you’ve been searching high and low for ...

Blogger outreach is all about making the right pitch. If you are the one sending it, you need to ensure that you are making the right impression. Many who proclaim themselves as experts in blogger ...

Jeff Foster is co-founder and CEO at Tomoson, the influencer marketplace. The platform allows bloggers and social media influencers to get paid for posting sponsored content, and lets businesses ...

For digital marketers, content marketing and link building are vital for each and every one of our campaigns. Some of the challenges we face during these campaigns are getting links to our content, ...

The days of influence marketing solely backed by celebrities or public figures are long gone. Today, people publish their own opinions and find their voice online by publishing blogs that carry ...