Piercing insights: how Claire’s is turning customer churn into a winning strategy
The tween favorite has mastered the art of constant reinvention, explains its vice-president of global marketing, Meghan ...
Retail Dive9y
Claire’s attempts to get back to cool and drive sales through YouTube
Claire’s partnered with AwesomenessTV in an attempt ... “YouTube and social media sites are to the teenage girl today what the mall was in the 80s,” said Mary Van De Walle, vice president ...
CT's dying malls go viral on TikTok. Why influencers say malls are 'like a bad first date'
Connecticut TikTok creators are filming walks through their local malls and earning thousands of likes and views.
Business Insider India7y
Claire's is closing 92 stores as it files for bankruptcy - see if yours is on the list
Claire's filed for Chapter 11 bankruptcy protection on Monday and announced it would be closing 92 stores in March and April. Claire's is a teen jewelry and accessories retailer that's perhaps ...