Leaders at Helias Catholic High School have rebranded the school's identity with two new logos and a new crest. Ben Balk, the teacher who designed all three graphics, said the changes were needed to ...

According to the most recent list released by Forbes, FC Barcelona currently ranks as the world's fourth most valuable sports team. As such, it's a safe bet to assume that Barcelona's iconic crest is ...

"Wisconsin student-athletes will be showing their solidarity with Black and other underrepresented communities on campus when Badger sports teams return to action," according to a UW release. On ...

James Dator has been covering a wide range of sports for SB Nation for over a decade, with a special focus on the NFL. The wait is over, and now we know the name and logo of the new MLS expansion in ...

LAFC, slated to join MLS for the 2018 season, revealed their official crest and club colors in a Thursday press conference at Union Station in Los Angeles. "It's a big step," said managing partner ...

LOUISVILLE, Ky. (WDRB) -- The Louisville City FC has a new crest and a new logo to go along with the new stadium. The soccer team is rebranding with a shield-shaped logo highlighted with a trio of ...

As part of Cadillac’s global renaissance and renewed growth plan, Cadillac has begun using its new wreath-less Crest emblem in advertising and communications in Mexico beginning October 1st, 2014. In ...

Sebastian's spare time is spent watching Formula 1, fiddling with his friends' cars (usually German money pits), and soaking up as much architectural amazement and engineering excellence as he can ...

Nike on Friday apologized and halted the release of a logo for a sportswear line that bore a striking similarity to the U.S. Naval Academy crest scheduled to launch Sunday. The logo, which was a ...