Stay ahead and upgrade your digital marketing strategy for 2026. Learn what’s changing in SEO, content, social media, and ...
Gino Sesto is the Founder of DASH TWO, a media buying agency in Los Angeles, specializing in out-of-home advertising & digital advertising. Remember the hype around Apple’s iconic “Shot on iPhone” ...
DV’s survey of 400 advertising and marketing decision-makers found that social media outperforms all other channels in driving campaign performance above the baseline, especially reels and feeds. When ...
Digital video ad spend is projected to hit $72.4 billion in 2025, up 14% from the $63.8 billion spent in 2024, according to new research from the Interactive Advertising Bureau (IAB). The digital ...
Sports, broadcast TV and digital paced Paramount Global’s overall performance in the upfront ad market, Co-CEO Chris McCarthy said during the company’s second-quarter earnings call. “We are pleased ...
Ever since Neil Borden coined the term “marketing mix” in 1949, companies have searched for ways to analyze and refine how they market and promote their products. For a long time, the leading analytic ...
BOCA RATON, Fla.--(BUSINESS WIRE)--ModMed ® announced today that it expanded its digital marketing services solution, ModMed AMP, to its OBGYN suite to assist providers with connecting to new patients ...
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