Direct mail provides a great way to connect with your customers. Whether you’re looking to send postcards to make local neighbors aware of your new business or letters to all existing customers ...

Direct mail marketing can connect agents with customers through tangible items like letters, flyers and branded gifts to boost engagement and ROI.

With email inboxes overflowing and digital ads fighting for attention, direct mail steps up as a channel that delivers lasting impact.

Direct mail has been on a wild ride the past few years. First, there was the COVID-19 pandemic that seemingly led to every brand and customer pulling back on every conceivable marketing vehicle as we ...

MBO America, a leader in advanced post-press finishing equipment, announces that Baesman Group, a full-service printing operation in Hilliard, Ohio, has made a significant investment in a second MBO ...

It’s well-documented the U.S. Postal Service is navigating one tough route in this digital economy. Questions about the effectiveness of direct mail aren’t helping. Not that those haven’t been around, ...

MENANDS — The Mailworks started as a side gig for Pamela Cassick, run out of her basement in 1984. It generated $100 a week. Now, her daughter, Brianne Baggetta, is running the direct-mail operation ...