In an era where digital communication reigns supreme, the effectiveness of traditional channels like direct mail can often be underestimated. However, when it comes to promoting health programs, ...
Standout Mailpiece Design Award: L’Occitane: The Standout Mailpiece Design Award recognizes a company that uses design as a tool for conversion, not just aesthetics. It looks for visual elements, such ...
Inkjet technologies continue to transform production strategies for direct mail service providers. Inkjet is enabling further transformation to create more complex data-driven direct mail. The dynamic ...
Erik Koenig is the President & Chief Strategist at SeQuel Response. Erik has a passion for driving growth with data-driven direct marketing. Direct mail marketing has been a staple of business ...
Direct One, a leading Florida-based direct mail and print production company, has become the first company in the world to put EMT International’s new Vira CS1 cut-to-stack solution into production, ...
LOUIS PARK, Minn., April 21, 2026 /PRNewswire/ -- JO today announced a major expansion of its direct mail capabilities through strategic investments in next-generation equipment and the achievement of ...
NEW YORK, Dec. 11, 2024 (GLOBE NEWSWIRE) -- A new white paper released today by Winterberry Group, a strategic growth consultancy, shows that U.S. brands will grow their spending on direct mail ...
Direct mail is having a moment. Budgets are growing, confidence is high and performance continues to hold up even as other channels become noisier and less predictable. According to research by the ...
How to Boost Your Business With Direct Mail Automation and Retargeting — a Detailed Beginner’s Guide
Opinions expressed by Entrepreneur contributors are their own. Automation has made many aspects of our lives easier, both professionally and personally. If you’ve ever used dictation to send a text or ...
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