There's a science happening right in front of our eyes as we walk down the sidewalk or peel off on a highway exit for a bite to eat. It's not just coincidental that so many of the logos and branding ...

Whether you're driving through your hometown or taking an exit off of the highway looking for a quick bite to eat, fast food logos are instantly recognizable. They evoke a sense of familiarity and can ...

Cracker Barrel is saying bye-bye to the barrel — at least, in the logo — and many customers aren’t happy about it. On Aug. 19, in an annoucement about its fall menu, the country-themed chain debuted a ...

The Shocking Logo Transformation The company revealed a redesigned logo that swaps its signature fish illustration for a stylized chicken, accompanied by a new "CHICKEN + SEAFOOD" lock-up. The ...

Cracker Barrel’s modern makeover doesn’t stop with redoing its restaurants. It’s dropping the barrel and the man from its logo, too. On Tuesday, the Southern-inspired casual dining chain unveiled a ...

Fast-food chain Long John Silver’s has announced a redesigned logo featuring a stylized chicken in place of its longstanding fish icon. The new logo is accompanied by the words “Chicken + Seafood.” ...

Domino’s Pizza is giving itself a major makeover — and introducing a snappy jingle — in hopes of holding on to customers’ limited attention. The chain unveiled Wednesday its first refresh in 13 years, ...