Geoff’s career catapulted on the night he met MoMA’s CMO at a Base party in Manhattan, where he discussed developing the institution’s new branding for its temporary museum in Queens. The project, ...

In this episode, MM+M Pharma Editor Lecia Bushak sits down with Noom’s CEO Geoff Cook and Chief Medical Officer Dr. Jeffrey Egler to discuss the launch of their new Microdose GLP-1 program, designed ...

Noom CEO Geoff Cook discusses the company's move into longevity health, microdose GLP-1, and new diabetes program on 'Mornings with Maria.' Social Security recipients could see a big cost of living ...

Anticipating and addressing the brand issues that inevitably arise with new product introductions can pay serious dividends, writes Base Design’s Geoff Cook. The Next Wave Of VC Strategy: Bringing ...

In less than two years, The Meet Group managed to diversify its revenue from a near total dependence on programmatic advertising to a healthy mix of ads, in-app purchases and subscriptions. “I’d say ...