Are you a Meta-first advertiser who is eyeing Google Ads? Learn when, why, and how to diversify your PPC strategy for maximum ...

Google has reported the results of an experiment it ran which removed news from search results for 1% of users for 2.5 months ...

Google said it would conduct a "test" in eight European countries that would omit results from EU-based news publishers for a ...

Drive sustainable Google Ads growth by shifting from short-term wins to LTV-focused strategies that boost long-term growth ...

A new phishing campaign is targeting SEO professionals with malicious Semrush Google Ads that aim to steal their Google ...

Advertisers now have more granular control over their demand generation campaigns, but reporting limitations remain a ...

Agentic Marketing Technologies (AMT), a startup developing an AI platform where influencers can connect with brands, has ...

Google has introduced a carbon emissions calculator for advertisers on Google Ads. The tool provides advertisers with ...

Google has said that news is unprofitable for its adverting business following the results of an experiment it ran in eight ...

Google released a project called Carbon Footprint for Google Ads, available beginning Tuesday by request to select ...

Google says it has found news has "no measurable impact" on its ad revenue following a test carried out in eight European ...

The introduction of negative keywords is one of several recent steps towards providing additional controls. Search Terms ...