Mattel’s first ever Ken doll based on a professional athlete has generated a frenzy of interest both in stores and online ...

LeBron James, one of the most iconic figures in modern sports, has made history once again - this time in the toy aisle. Mattel has announced the release of a new Barbie in Mr James' likeness, making ...

After finding out that the Lakers ' star is the first professional athlete to have a Ken version of himself, Jason had a suggestion. He said his younger brother could be the second athlete to have a ...

LeBron James is making a fashionable entrance into the world of Barbie. On Wednesday, Mattel, the makers of Barbie, in ...

Mattel releases Ken doll modelled after LeBron James, the first male athlete to be honoured in the Barbie series.

Hall-of-fame bound Los Angeles Lakers' great LeBron James is now immortalized in doll form, becoming the first male athlete to have a signature Ken Doll in his likeness. You'll have to wait a few ...

You may have heard the news, but LeBron James is getting a doll…a Ken doll to be exact…a LeBarbie. No, wait, the “Kenbassador” is what we’re all apparently calling it. The announcement ...

Coming to toy shelves soon: LeBron James in the form of his own Ken doll. James, the NBA's all-time leading scorer and 21-time All-Star, through his LeBron James Family Foundation, has partnered ...

James' doll, which stands 1 inch taller than a standard Ken doll, has custom clothing that salutes his Akron, Ohio, roots and Nike shoes. Several athletes have been recognized with their own ...

LeBron James, one of the most iconic figures in modern sports, has made history once again — this time in the toy aisle.