McDonald’s is brewing up something wickedly nostalgic this Halloween season, and fans are in for a treat. The fast-food giant’s beloved Halloween buckets, which sparked childhood memories, are making ...

During the 1980s and 1990s, the McDonaldland characters also began to appear outside of just McDonald's restaurants and television ads. "McDonaldland Fun Times" was a free magazine for kids that ran ...

McDonald's is launching a nostalgic new meal this week that hearkens back to its McDonaldland roots. The meal includes a choice of classic entrees including the Quarter Pounder or Chicken McNuggets, ...

McDonald’s has been all about leaning into nostalgia lately—and we’re not just talking about the return of the fan-favorite Snack Wrap after nearly a decade. Beyond bringing back one of its most ...

Blending mixed reality with branded brick-and-mortar experiences, Snapchat has partnered with McDonald’s to transform over 14,000 of the fast food giant’s restaurants across the U.S. into “interactive ...