An autographed 1986-87 Fleer Michael Jordan rookie card sold for $2.5M via Joopiter, setting a rookie card record.

A crunchy “Flamin’ Hot” Cheeto that happens to be shaped like NBA superstar Michael Jordan’s “Jumpman” logo is up for auction at the Goldin auction house’s website.

The Jumpman Cheeto is three inches long and inside a small diorama of the 1985 Nike photo that launched the logo and encased in plastic. On the back, it lists Jordan’s vital stats and career ...

The logo, based on a photo from the 1980s, shows Jordan, who played in the NBA between 1984 and 2003 and helped the Chicago Bulls win six championships, leaping in the air with his legs spread ...

Like it or not, the shocking $87,840 sale of a Charizard-shaped Cheeto appears to have opened the floodgates for entrepreneurial salty snack aficionados. Just a couple weeks after the sale of the ...