Paul Jarvis experiments with words and design. His latest book is called The Good Creative: 18 ways to make better art. What’s a landing page? It’s a page on your website that funnels a visitor to ...

Wander the aisles of a bookstore and you can’t miss them. “French for Dummies.” “Dating for Dummies.” “Pit Bulls for Dummies.” “Digital Photography for Dummies.” Their yellow-and-black covers, each ...

Just when you think the hype swirling around the World Wide Web can’t get any bigger, it does. TV commercials are full of ever-greater numbers of URLs, radio programs endlessly encourage listeners to ...

Wander the aisles of the University Book Store, and you can’t miss them. “French For Dummies.” “Dating For Dummies.” “Pit Bulls For Dummies.” “Digital Photography For Dummies.” Their yellow-and-black ...

Wander the aisles of a bookstore, and you can't miss them. "French For Dummies." "Dating For Dummies." "Pit Bulls For Dummies." "Digital Photography For Dummies." Their yellow-and-black covers, each ...