Habitat preference by Plethodon cinereus was examined by allowing salamanders to choose among different combinations of soil moisture, soil pH, and light intensity at varying levels. Although soil ...

The intensity of colour and the flavour are the key drivers behind consumer acceptance of beverages, says a new study involving Danone. But packaging and labelling are not as important for winning ...

Consideration sets have been the recent focus of a large volume of research in marketing. The primary orientation of this stream of research has been toward consideration set composition, measurement, ...