This article originally published at Bay Area TV ads suggest life is a continuous cycle of disaster, litigation.

Pinterest acquired tvScientific in December. The performance ad platform is specifically designed for connected TV sets via streaming content, and Pinterest advertisers will now h ...

The upfronts, the biggest national market for TV advertising, are still a central place for trading in billions of dollars ...

EDO, the TV outcomes company, today announced that it will provide advertising and media agencies with complimentary access ...

YouTube TV has launched a new feature that makes ads longer and prevents users from skipping them. Google is reportedly rolling out new 30-second unskippable spots on its television app. In simpler ...

A $1M TV ad blitz vaults newcomer Zach Lahn into Iowa’s GOP governor race. The new ads pledge to 'reclaim' education from ...

Call me old-fashioned, I’d say stealing is bad," Rob Sand says in his first TV ad. "That’s why I locked up corrupt public ...

We thought we were over having to sit through ad breaks during TV shows once streaming arrived and overtook traditional cable and satellite. But then streamers started integrating ads within content, ...

NEW YORK—A new study reported that despite record streaming viewership and soaring ad spend, most connected TV advertising still relies on decades-old formats, which leaves billions in potential brand ...

YouTube TV has launched a new feature that extends ad lengths and prevents users from skipping them. Google is reportedly rolling out new 30-second unskippable spots on its television app. In simpler ...

The offering aims to simplify campaign execution by reducing fragmentation and complexity in the connected TV marketplace.— ...