Will Meta Unity VR Deal Reshape Unity Software's (U) Role in Immersive and AI-Powered Tools?

In early April 2026, Meta and Unity announced an extended multi-year agreement under which Unity will continue supporting Meta’s VR platform, pairing Meta’s hardware and operating systems with Unity’s ...
adexchanger

Unity’s AI Ad Platform Is Out Of Beta After A Complete Rebuild

If you’re a mobile platform with access to a vast amount of gaming data, well, then it’s pretty much a foregone conclusion that you’re gonna launch an AI-powered ad platform. AppLovin has Axon and now ...
The Verge

Unity finally addressed developers’ biggest questions about its new pricing model

Unity executive Marc Whitten participated in a fireside chat that addressed the company’s new pricing program, the backlash it caused, and what it’s doing to win back developer trust. Unity executive ...