Nextdoor is a hyper-local social media platform that connects people who live in the same immediate geography. Users on the ...

From automating content creation to optimizing complex ad campaigns, AI allows us to enhance every aspect of marketing.

Learn the laws governing text message marketing to avoid significant fines and legal issues in your SMS marketing campaigns.

There is no doubt that Artificial Intelligence (AI) cannot erode the significance of human intelligence; instead, it is here to improve human efficiency. The human factor is who you are, your skills, ...

So, how can you use email marketing automation tools to convert more leads to paying customers? Capture more leads via lead ...

A study on generative AI use cases shows that marketing is behind personal applications such as therapy and organization.

Though all those techniques are useful, geolocation provides special benefits to marketers. Marketers seeking to take advantage of those opportunities should be familiar with the types of geolocation ...

You can use the technology to create personalized local engagements that increase foot traffic and sales while strengthening your community ties. The right tools make this easy. Every marketing ...

The new tools use AI technology to help brands target marketing messages to different users based on their online activity. For example, content can be tailored to a young person’s profile if ...

An important and familiar marketing and sales tool is the customer case study ... There is another kind of case that serves as a valuable sales-enablement tool—a use case. A use case, often created ...

Adobe on Tuesday said it is rolling out artificial intelligence "agents" that brands can use to help consumers navigate their websites.