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The Family That Went Against the Grain—and Built a Billion-Dollar Company
They got past the gatekeepers. Once the product was in a few Whole Foods locations across Texas, Miguel scored a meeting with the man who could put Siete tortillas in Whole Foods stores across the ...
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PepsiCo is acquiring another Austin-based company in a billion-dollar purchase
In October 2024, PepsiCo announced an agreement with Siete Foods, the popular Mexican-American brand that sells chips, tortillas, sauces and more. PepsiCo finalized the $1.2 billion purchase of ...