We live in a world of marketing buzzwords, tactics and tools for getting your product out to the right people—your customers. Of course, all of this is important for growing your business, and no one ...

On paper, a brief should be the start of something inspiring – a springboard that sparks creativity. But in reality, it’s often the opposite. A big issue isn’t just what goes into briefs, but how they ...

Ask an early-elementary teacher what the recently popularized term “science-based reading instruction” means, and the response is likely to include something about decoding—the process of translating ...

My client—let’s call him Walter—won’t stop talking. In my coaching sessions with him, it’s always difficult to get a word in. Yet, despite admitting he knows this is his habit, Walter doesn’t seem to ...

The correct pronunciation is vital in the wizarding world of Harry Potter. This isn't anything new; whether you've heard a fairy godmother say "Bippity-Boppity-Boo" or heard a magician conjure ...