Gamers can enjoy livestreams and actual play videos without ads with new YouTube Premium Lite subscription tier.

YouTube made a record $36B from ads in 2024, $10B of which was in Q4 alone. YouTube is cracking down on ad blockers to boost revenue, podcasts are boosting viewership. YouTube is dominating TV ...

YouTube is changing mid-roll ad placement for a better viewing experience, starting in May 2025. Ads will be inserted in more natural places like pauses or transitions, reducing interruptions.

even if it hurts the viewer experience with aggressive ads. Twitch has long dominated the games streaming scene, proving more ...

For a long time I've resisted taking the plunge into yet another subscription with YouTube Premium for $13.99 a month, ...

YouTube is changing the way it does mid-roll ads. It will show fewer ads in places where they feel interruptive and more at “natural break points.” Creators who have mid-roll ads in ...

Comedians and actors Tim Robinson and Sam Richardson will star in a Super Bowl ad for Totino’s Pizza Rolls, the first Big Game spot for General Mills in more than a decade.

But if you’re willing to put a bit of effort in you can stop a large chunk of YouTube ads from making it to your own computers and smartphones. [Eric] is setting up this adblocking system on his ...

YouTube introduces a new Premium subscription tier at a lower price and shares details about the service's benefits and restraints.