Sometimes, you get blatant reminders of how much disregard big tech has for, well, everything. Whether that’s exorbitant spending on acquisitions, layoffs of hundreds to thousands of people, and ...

Apple’s new iPad Pro commercial drew heavy criticism online, with the company now issuing an apology and the promise to no longer air the ad on TV. The short video, released Tuesday, shows a variety ...

Apple released a new ad yesterday showcasing its latest iPad Pro. To seemingly demonstrate how thin the new iPad is, the ad features musical instruments, art supplies, sculptures, games, and records ...

Apple received a lot of flak for its first M4 iPad Pro ad. Some creatives didn't like the symbolism of all sorts of products and devices getting crushed to pieces in a massive press. I get it, but I ...

Just a couple of days ago, Apple announced its most powerful line of iPads, the Apple M4-powered iPad Pro. This is a device that’s truly a powerhouse and a boon for creators. However, many creators ...

Apple recently announced its new iPad Pro line-up, powered by its new M4 chip and sporting the company's first groundbreaking OLED display, which pushed the technology's brightness to new heights.

Did Apple go from "raging against the machine" to becoming "the machine"? That's one of the many ways to interpret the commercial for the new iPad Pro tablet that was released in the past 14 hours – ...

Apple unveiled its new iPad Pros this week, but after a misguided advertisement sparked a controversy which threatens to overshadow the new tablets, Apple has made an uncharacteristic about-face. The ...

Here is a nonexhaustive list of objects Apple recently pulverized with a menacing hydraulic crusher: a trumpet, a piano, a turntable, a sculpted bust, lots and lots of paint, video-game controllers.

Apple has obviously done dystopian before for a commercial (see: the 1984-themed Super Bowl ad), but this ... is a little much. In a new ad for their latest iPad Pro, a giant hydraulic press (that's ...

Apple has scrapped plans to run its infamous iPad Pro "Crush" ad, issuing an apology for coming off insensitive toward artists. At Tuesday's Apple Event, Apple unveiled its new iPad Air and iPad Pro ...