College football has always rewarded winning. But in today’s ACC, it also pays, quite literally, to be watchable. That’s been part of the calculus with Bill Belichick’s arrival at North Carolina — a ...

FILE - The ACC and Duke logos seen on a pylon at the back of an end zone during an NCAA college football game between Duke and Pittsburgh in Durham, N.C., Saturday, Oct. 5, 2019. The Atlantic Coast ...

FILE - Atlantic Coast Conference Commissioner Jim Phillips speaks during NCAA college basketball ACC media day, Tuesday, Oct. 12, 2021, in Charlotte, N.C. The ACC is going forward with a plan to ...

CHARLOTTE, N.C. — Mike Norvell got everything he wanted with his Florida State team opening against tradition-rich Alabama — and winning — on network television. “We’re going to play an aggressive ...

To some supporters, it’s “weighted distribution.” To the league, it’s an “alternative” revenue distribution model. To most dissenters, it is what it is on its face: “Unequal.” Quibbles about names ...