Roku has begun running video ads that automatically play before loading the home screen, as reported by Ars Technica. This is impacting owners of Roku-branded smart TVs and streaming sticks, so long ...

Loading screens in classic games like Too Human and World of Warcraft were excruciatingly long, making gameplay frustrating. Even acclaimed games like Divinity: Original Sin 2 and Bloodborne suffer ...

Owners of smart TVs and streaming sticks running Roku OS are already subject to video advertisements on the home screen. Now, Roku is testing what it might look like if it took things a step further ...

In games, nothing breaks player flow like a loading screen, and in virtual reality this problem is amplified tenfold. ‘Presence’ or ‘immersion’, the magical yet fragile feeling of ‘being there’, is ...

Fortnite loading screens are rewarded each and every time that you complete a set of weekly challenges. Not only are they a neat cosmetic to make those load times a little less drab and dull, they ...