If you're looking for new ways to make your advertising and social media copy pop, you might want to try a writing device called the metaphor. Metaphors have been used for decades by marketers to ...

Samuel Taylor Coleridge called metaphor “an act of the imagination,” whereas he relegated simile to “an act of fancy.” Photo from National Portrait Gallery, 1795. Public Domain Samuel Taylor Coleridge ...

Creating similes is one of the best ways to stimulate creativity. They warm up your mental engines and help you look at the world with new and different perspectives. Similes help you understand one ...

Meet Simile and Sui Generis. Simile, to refresh memories, is a favorite rhetorical device of writers that compares two essentially unlike things that nonetheless have similar characteristics: The ...

JANINE: Big crowd in tonight, Jeff. JEFF: Including Bob the superfan. Bob here has never actually seen Jess perform. JANINE: Let’s help him picture her in his head - we can use metaphors and similes.

"Narcissus" by Caravaggio (c. 1598). Source: Wikimedia Commons/Public Domain What is an allegory? An allegory (Greek, "a speaking about something else") is a complete and cohesive narrative, for ...