Are you a 'projector' or more of a 'listener'?
‘Tis the season of giving. ‘Tis also the season of returning. American consumers are projected to spend roughly $960 billion this holiday season, according to the National Retail Federation. But ...
Rick is an Associate Professor of Marketing at the University of Michigan’s Ross School of Business. He is the author of Tightwads and Spendthrifts: Navigating the Money Minefield in Real ...
During the holiday season, brands often turn to gifting as a loyalty tool—but what separates transactional tokens from meaningful gestures is personalization with intention. According to Tal Keshet, ...
A while ago I wrote about a financial gift that my parents made to my husband and me shortly after our marriage. While it wasn’t a huge sum of money, it helped us purchase a better first home than we ...
ANNISTON ARMY DEPOT, Ala. -- It's the season when many people celebrate by giving gifts to family, friends, and coworkers. However, federal employees must remember that ethical rules control what ...
Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. This article is more than 4 years old. “We foresee ...
As the CEO of Gift Baskets Overseas, I’ve had the privilege of witnessing first-hand the significant impact that thoughtful corporate gifting can have on international business relationships. In today ...
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