Quaker Oats is using QR codes on the packaging for certain items as a way to initiate a dialogue with customers that continues online. Boxes of Quaker Chewy Granola Bars currently in stores display QR ...

Welch’s Fruit Snacks is running a giveaway promotion through QR code-enabled TV ads, according to a news release. The effort is timed ahead of the Super Bowl on Feb. 12. This marks the first time the ...

Hasbro announced they have teamed up with snack maker Frito Lay for an all-new promotion, as you can now take part in the "Game of Snacks." This is a new interactive web game where you will go out and ...

KP Snacks has announced the return of its Bank of McCoy’s promotion, featuring a total prize fund of £125K, with cash and ...