Poulomi Roy, CMO, Joy Personal Care divulges into the brand’s WPL partnership, campaign strategies, media mix, and building ...

The Qoruz report found entertainment, fashion, beauty and food creators drove most engagement, with entertainment at 24%, ...

Button Creative will lead advertising films and branded content efforts, while EBG Films will focus on feature films and ...

The competition is open to creatives worldwide, with entries required to use Luma AI and the entry winning a Gold Lion at ...

Brands this year are leveraging the platform to tell stories that connect with their target audience and how female athletes ...

The appointment reflects the brand’s focus on India and its changing consumer base, with the association set to feature in ...

Kumar earlier served as Senior Vice President for Marketing and Revenue, helped build Story TV, and led growth efforts for ...

The agency will handle the brand’s D2C media promotions and digital advertising with focus on online engagement and revenue ...

Musk said the combined capabilities could make space-based AI computing cheaper than Earth-based options within two to three ...

The premium subscription would be optional and is expected to include features such as exclusive sticker packs, additional app themes, app icon customisation and more.

Under the deal, the agency will manage interior and exterior ads on Moove’s fleet in Mumbai, Delhi NCR, Bengaluru and ...

Kumar will oversee marketing and brand-building activities across the brand’s product categories and will work with internal ...