With the cost per install (CPI) for traditional user acquisition exceeding $30, more than half of the top 100 global mobile game publishers have embraced playable ads as a core strategy. This ...

Sometimes it's tough to top the original, as shown by these 9 Popular Gaming Franchises Where The Original Is Best ...

Since then, the game has grown into one of the biggest word games in recent memory. Wardle initially created the game for his ...