EA’s ambition to use dynamic ads in its games faces a major setback as Valve introduces a new policy ensuring gameplay is ...
While non-intrusive ads don't usually impact a game's immersion ... With rumors of big players like EA pondering in-game advertising, this Steam policy acts as a deterrent, safeguarding the ...
Michael McWhertor is a journalist with more than 17 years of experience covering video games, technology, movies, TV, and entertainment. After a tumultuous run of Battlefield games, Electronic ...
Without making any specific commitments, Electronic Arts just as good as confirmed that it will be bringing some of its biggest games to Nintendo’s next console. In a recent financial call ...
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