Barbie teamed up with the Los Angeles Lakers star and his LeBron James Family Foundation for Mattel's new campaign to create ...

LeBron James has partnered with Mattel, Inc. to create a toy model in his likeness, which will be the first Ken doll to feature a pro athlete.

LOS ANGELES — Basketball great LeBron James has become the first professional male athlete to have his likeness depicted in a Ken doll. Mattel Inc. unveiled the LeBron Ken doll on Wednesday to kick ...

LeBron's choice, along with teammate Kyrie Irving, to wear the "I Can't Breathe" T-shirt they'd been sent from the Brooklyn Nets' Jarrett Jack on Dec. 8 ... of the I Promise School in July ...

AKRON, Ohio — Mattel has announced that Barbie is releasing the first Ken doll of a professional athlete, which will be in the likeness of Akron native and NBA star LeBron James “to recognize ...

a watch and his perennial ‘I Promise’ band. The patches on his varsity jacket reference milestones throughout his life, including a We Are Family patch as a tribute to the LeBron James Family ...

You just promise me? It's in the baggie ... His T-shirt says "We Are Family," a nod to the LeBron James Family Foundation. His blue shoes, of course, are Nikes.The doll costs $75 and goes on ...

AKRON, Ohio — Mattel has announced that Barbie is releasing the first Ken doll of a professional athlete, which will be in the likeness of Akron native and NBA star LeBron James “to recognize ...

AKRON, Ohio — Mattel has announced that Barbie is releasing the first Ken doll of a professional athlete, which will be in the likeness of Akron native and NBA star LeBron James “to recognize ...

Mattel, Inc. (NASDAQ: MAT) announced today that Barbie® is introducing a doll in the likeness of basketball legend, author, activist and philanthropist LeBron ... I PROMISE School that has ...