Originally launched in beta in September, Amazon Ads' Video Generation tool is now publicly available to US advertisers.

Amazon is now showing 4 to 6 minutes of advertisements per hour on its Prime Video streaming service. That's about double the ...

Currently, anyone who signs up for Amazon Prime (which is $15 per month or $139 per year) gets Prime Video with ads. If they ...

Adweek first got wind of Amazon’s incoming uptick in ad spots from ad buyers, but Amazon confirmed via a spokesperson that ...

Amazon is making it easier for sellers to quickly create generative AI ads on its platform, sometimes with just a single ...

If you’re already fed up with the amount of ads you see on the Amazon Prime Video streaming service, there could be a reason. Amazon has quietly begun running twice as many ads between movies and TV ...

While the increased ad opportunities may open the door for more tailored and niche marketing campaigns, some media buyers ...

Gen AI can quickly customize ads for different audiences, but it remains to be seen if they'll hold humans' attention in the ...

With gripping storylines and stellar performances, South Indian thrillers never fail to keep audiences hooked. Whether you're ...

His sidekicks will be sideline reporter Rocsi Diaz, the former co-host of BET’s 106 & Park, THR has learned exclusively; ...

A new report says Prime Video is increasing its ad load to four to six minutes per hour. This doubles the amount of ad time ad-tier users were previously exposed to. In terms of lightest to heaviest ...