News

Kirti Meera Sharad has been appointed as Senior Vice President - Strategy at BBDO India. She took to LinkedIn to announce her ...
In a significant ramping up of its response to the deadly terror attack in Pahalgam, which claimed 26 lives, India has taken ...
Karnataka has launched digital advertising guidelines, a first-of-its-kind initiative, to streamline government communication ...
Indian IT outsourcing companies, which employ millions, are tapping artificial intelligence to boost efficiency and reduce ...
A fizzy experiment in sonic seasoning, 7UP’s Spotify campaign taps science, culture, and Gen Z cravings to reshape FMCG ...
We are hosting Meta Marketing Summit - Agency Edition in India to highlight how we are partnering with media and creative ...
With livestream restrictions and content filters rising, marketers are rethinking their strategies about connecting with the youth, while keeping trust and ethics front and center.
Digital Signage Market is projected to reach USD 43.6 billion in 2035 from USD 20.1 billion in 2024, growing at a CAGR of 7.3% during the forecast period.
From revolutionizing architecture communication to reshaping digital marketing and CRM solutions, these seven standout ...
On 3 February, rating agency Crisil had ... and risk of proliferation of digital payments as a weakness for the company. “A structural shift is being witnessed in the Indian payment industry ...