In the video shared by Harsh Goenka, content creator Harvinder Singh Sabarwal explained that Fevicol didn't just advertise ...

Measuring social media impact in 2025 requires looking beyond vanity metrics. Discover key strategies and tools to boost engagement.

Gurugram Traffic Police's KBC-style ad on unnecessary honking goes viral for its witty and effective awareness campaign.

Universal Destinations' exec Alice Norsworthy breaks down the emotion, guest previews and multiple platforms (like the Super Bowl) to tell the story of the first big U.S. theme park launch in two ...

Used twice as frequently for product discovery and research as TikTok, the Meta-owned platform shouldn't be neglected by ...

From paid media to Pavlov, how does psychology drive stronger brand loyalty and better customer retention? Follow Correlate’s thinking for the ‘why’ behind using psychology for campaign performance.

From AI-driven insights to influencer marketing and crisis management, Avian WE’s Group CEO Nitin Mantri shares how PR is ...

Sony Names Pixar Vet Michael Agulnek EVP Global Publicity; Rose Phillips Promoted To EVP Global Digital Marketing & Social ...

In a new paper, digital activist Audrey Tang and others emphasize the need for context and community over clicks.

The Bermuda Tourism Authority has won two “best in category” global awards for its efforts to market and promote the island’s ...

The Bermuda Tourism Authority [BTA] has been recognized by HSMAI with multiple Adrian Awards for its outstanding travel ...