Down the line, the baseball jersey hosts the same 40 Acres patch, with “Supreme” and “40” block letters on the back much like ...

Reflecting on memory-making brand moments from 818 Tequila, Neutrogena, Pinterest and more as we head into Coachella weekend ...

After linking up with the Yankees last season, the popular lifestyle brand has crossed Subway Series lines to drop a new blue ...

LeBron James has become the first male athlete to be honored with an official Ken doll as part of Barbie's Signature ...

LeBron James is no stranger to breaking NBA records, but this time, he’s making history for a completely unexpected reason.

Mattel, Inc. (NASDAQ: MAT) announced Wednesday that Barbie® is introducing a doll in the likeness of basketball legend, author, activist and philanthropist LeB ...

LeBron James is branching out into the doll industry by doing something no other pro athlete has ever done before in that field.

Barbie said the new James doll was made in partnership with the LeBron James Family Foundation, and the toymaker will make a donation to James' nonprofit, which helps students and their families in ...

LeBron James has achieved many milestones in his storied career, but the latest one may be the most impressive of all. No, ...

Lakers' star LeBron James becomes the first male athlete to get a signature Ken Doll in his likeness. But if you want one, ...

After much anticipation, LeBron James' Barbie world Ken likeness has arrived - here's his reaction and the first look at the doll.

Basketball great LeBron James has become the first professional male athlete to have his likeness depicted in a Ken doll.