Its with no apostrophe, on the other hand, is the possessive word, like "his" and "her," for nouns without gender. For example, "The sun was so bright, its rays blinded me."

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Aug 16, 2022 · In this article, we’ll explain the difference between its and it’s, provide tips about how to remember the difference, and even cover some related questions.

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It’s (it is) nearly the end of the month. It’s (it has) gone really quickly. Its is a possessive determiner (like my, your, his) which we use when referring to things or animals: Every house …

Apr 18, 2025 · Explore the difference between “its” and “it’s” with rules, tips, and examples. Learn to use "its" and "it's" correctly and confidently in your writing.

May 3, 2025 · “Its” (without an apostrophe) is a possessive pronoun. The way “his” and “her” are used for a boy or a girl, “its” is used for nouns having undefined gender e.g. animals or …

'Its' and 'it's' are very commonly confused. Use 'it's' as a contraction of 'it is' or 'it has,' as in 'it's fine.' Use 'its' when referring to something that relates to itself, as in 'on its own.'

The conventions regarding it's and its have changed over the centuries, but today the distinction is clear. It's with an apostrophe is a contraction of "it is" or "it has."